Work

Business-to-Business

Think Walk Run's B2B expertise goes beyond consultative. We have hands-on experience guiding marketing organizations, developing long-term business strategies and putting plans into action. As a direct result of our leadership, Enterey Consulting relaunched its brand, increased website traffic 2x, increased its social followers + engagement by 50% and lifted its average newsletter engagement metrics, all in less than 6 months.

BRANDING

Brand design in B2B is more critical than ever in a crowded marketplace. Communicating with a distinct look+style, a confident & consistent tone of voice builds credibility in your business and provides the greatest opportunity to drive & close your leads

PROMOTION

Contextually relevant content marketing is critical to the successful partnership between Marketing, Business Development and Sales in B2B organizations. From effective SEO/SEM, to Blogs, to Outbound Marketing, to Paid Search and on-going CRM Campaigning, each lever must to masterfully managed to engage prospects throughout the fluid purchase funnel

TACTICAL EXPERTISE

Using an adaptive approach to growth, Alex has employed the full portfolio of tools available to a B2B Marketer, including:

Account Based Marketing
CRM Management tools, e.g. HubSpot, Zoho & Salesforce
Google Applications, e.g. Analytics, Trends & Ads
Email Marketing Automation
LinkedIn Campaign Manager
LinkedIn Sales Navigator
Market Segmentation Tools
Lead Nurturing & Optimization

RESULTS

Effective marketing efforts impact & drive change throughout the entire organization. Ultimately, a B2B Marketer leads the Company to:

Clearly define its Brand Purpose
Focus on Targeted Clients
Document & Meet the Business' Financial Goals